QR Code Generator
Generate QR codes for any URL with built-in UTM campaign tracking. Customize colors, choose sizes up to 1024px, and download as PNG. Bridge your print marketing with digital analytics.
What Is a QR Code and How Does It Work?
A QR (Quick Response) code is a two-dimensional barcode that stores data such as URLs, text, or contact information. When scanned with a smartphone camera, it instantly opens the encoded content — typically a website link. QR codes support error correction levels from L (7%) to H (30%), meaning they remain scannable even when partially damaged. For marketing, QR codes bridge offline materials like posters, business cards, and menus with digital analytics by embedding UTM-tracked URLs.
Your QR code will appear here
What Is a QR Code Generator?
A QR code generator creates scannable codes that link to any URL when scanned with a smartphone camera. Our generator adds a unique feature — built-in UTM parameter support — so you can track which poster, flyer, business card, or brochure drove each website visit in Google Analytics. This bridges the gap between offline print marketing and digital analytics.
How to Use This QR Code Generator
Enter your destination URL, optionally add UTM parameters (source, medium, campaign) for tracking, customize the foreground and background colors to match your brand, select the output size, and click Generate. Download the QR code as a high-resolution PNG file ready for print. The UTM parameters are automatically appended to your URL inside the QR code.
Why UTM-Tracked QR Codes Matter
Without UTM tracking, QR code scans appear as direct traffic in Google Analytics — making it impossible to measure which offline campaign drove the visit. By embedding UTM parameters into your QR code URLs, you can see exactly how many people scanned the code on your restaurant menu versus your flyer versus your billboard. This data is essential for calculating offline marketing ROI.
Who Should Use QR Codes?
Restaurants adding menu links to table cards, real estate agents on property signage, event organizers linking to registration pages, retail stores connecting print ads to online stores, and any business that uses print marketing and wants to measure its effectiveness. QR code usage has grown dramatically since 2020 and shows no signs of slowing down.
Need a Complete Offline-to-Online Strategy?
QR codes are one piece of the puzzle. Our team builds integrated campaigns that connect your offline presence — signage, print, events — to measurable digital outcomes.
Related Tools
UTM Builder
Build campaign tracking URLs.
OG Checker
Preview social media share links.
Meta Tag Generator
Create SEO-optimized meta tags.